Friday, January 11, 2008

Don't Kid Yourself...Home Staging is a lot of work

I was just reading a post about home staging as a career and the title led one to believe that home staging is the perfect career for the frustrated mid life person. My first thought was "are they in for a shocker!".

Staging homes is very hard work so don't kid yourself if you think you will be able to jump right in and begin satisfying your creative mid-life self. Creativity seldom comes into play in home staging and let me tell you why...
  • It is a business so the business needs to be set up and run like any other small business
  • You will be confronted with clutter and grime like you have never seen before. Stripping a home down to its basic essentials can be a real challenge for you and if you choose not to do it, then getting your clients to do it is another big challenge...why? If they lived like that in the first place, it will be difficult for them to clean it up to your satisfaction.
  • You will need inventory...sometimes a lot of inventory such as plants, art, accessories, bed dressings, towels, lamps, and often times large furniture pieces.
  • You will need good credit, a place to store your inventory...some have $80,000 worth of inventory and they outgrew their garages and spare bedrooms within a few months.
  • Hauling inventory is challenging as well.
  • Then you will need to go pick up your inventory when the house has sold or when the contract runs out.
  • You will have to keep track of your inventory and protect it with insurance.
So as you can see the fun decorating part is where???

What I am trying to point out here is home staging is not decorating, it is more like a furniture rental business than anything. Could you be looking for something else like maybe a 'one day makeover' business? I'm thinking this might be the case! One day makeovers (or two to three day makeovers) is much more like what you may be seeking because creativity plays the largest role here.

As an interior designer, my experience in preparing a home before the for sale sign goes up is more like re-design, using what the seller has, rearranging it and then making a shopping list, arranging for painting, repairs, etc., then finishing the house as beautifully as it can be. I have never provided the accessories or the furniture but I have purchased or rented pieces for the clients with their money.

I don't think the home staging business was originally intended in supplying furniture and accessories and I think it has gotten way out of hand. How can a creative person entering what is supposed to be a creative field, handle what is in store for them?

Be warned because the home staging career it is not what you think or what the home staging trainers want you to think.

However, I don't want to discourage you as long as you know what you are getting into. I just don't think providing the staging inventory is necessary. These home sellers most likely will love what you have done and want to keep your selections for their new home anyway. Don't even get me started with new home construction...that is a different post for sure.

Visit how2homestage.com for information on how to stage your own house or stage for others for a lot less than you imagined.


1 comment:

zane said...

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